Post by account_disabled on Feb 27, 2024 4:42:01 GMT
Starting April 6, 2021, Google will begin verifying and ensuring price accuracy between data in Merchant Center product feeds and the price specified at checkout. Retailers will be notified in advance of the changes so they can independently check prices for compliance and make adjustments. This is stated inGoogle Merchant Center Help. The update to the Google Merchant Center policy is to ensure that the prices that sellers provide to Google match the prices that they offer to buyers. This is due to the fact that sellers often increase the price for the buyer due to hidden commissions at the stage of placing an order. Due to more strict control of pricing, it will be possible to completely exclude such cases.
Moreover, additional verification is in the interests of the retailers themselves. Consistent and accurate pricing is one of the most important EL Salvador Mobile Number List factors that buyers take into account when making a purchase. If the price of the product at checkout is higher than the price listed in the ad, free product description, or on the product landing page, buyers are more likely to abandon the purchase ," Google notes. Products on Google Shopping will begin to be checked for price matching: what retailers need to know What are the requirements for listing prices in Merchant Center? Google covers this issue in detail inrequirements for the registration of the payment page.
In order not to be subject to sanctions, consider the following requirements for indicating prices in the Merchant Center: The price of each product must remain unchanged during the entire process of registration and payment of the order by the user. The application of a discount (ie, a reduction in the price of an individual product or the total amount of the order) is not considered non-compliance. Taxes, commission, VAT (in countries where this tax applies) and other additional payments must be included in the price indicated on the website. Costs related to delivery and order processing are included in the shipping price and must be included in it. The shipping cost must be specified separately in the feed or Merchant Center account settings, using the highest value for it.
Moreover, additional verification is in the interests of the retailers themselves. Consistent and accurate pricing is one of the most important EL Salvador Mobile Number List factors that buyers take into account when making a purchase. If the price of the product at checkout is higher than the price listed in the ad, free product description, or on the product landing page, buyers are more likely to abandon the purchase ," Google notes. Products on Google Shopping will begin to be checked for price matching: what retailers need to know What are the requirements for listing prices in Merchant Center? Google covers this issue in detail inrequirements for the registration of the payment page.
In order not to be subject to sanctions, consider the following requirements for indicating prices in the Merchant Center: The price of each product must remain unchanged during the entire process of registration and payment of the order by the user. The application of a discount (ie, a reduction in the price of an individual product or the total amount of the order) is not considered non-compliance. Taxes, commission, VAT (in countries where this tax applies) and other additional payments must be included in the price indicated on the website. Costs related to delivery and order processing are included in the shipping price and must be included in it. The shipping cost must be specified separately in the feed or Merchant Center account settings, using the highest value for it.