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Post by account_disabled on Mar 5, 2024 4:35:31 GMT
These elements are: form; dimensions; call to action; position; color. All five elements influence the conversion rate to varying degrees . However, several studies have shown that color plays a central role in improving KPIs. In a study carried out by Maxymiser, for example, a company was able to increase clicks to checkout by 11% just by changing the colors of its web page. Warm colors like red, orange and yellow have the best conversion rates . Web design: red CTA Example of using the color red to make,
CTA buttons stand out on an e-commerce site Japan WhatsApp Number Data Green also represents an excellent alternative, as most users associate green with the green light of the traffic light, and therefore with the feeling of doing the right thing. Right combinations in web design: green color for CTAs Example of using the color green to draw user attention to CTAs Darker colors such as black, gray and brown have very low conversion rates and are not suitable for buttons and CTAs.
![](https://manchestermassage.net/wp-content/uploads/2024/03/111111.png)
In conclusion, considering the great influence that colors have on our psyche and our decisions, the choice of color shades proves to be a fundamental step in designing a professional website . Some notions derived from the psychological theory of color can help both designers and entrepreneurs not only to make the right decisions during the design phase of a new site, but also to optimize an existing one. What are the colors of your website?
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